PRIME by Chestertons is a bespoke sales and lettings service for the upper end of the London market. It is designed for clients who expect clear guidance, careful handling, and a considered approach at every stage.
Our team combines deep local knowledge with a well-established international network. We work with some of London’s most distinctive homes, always with a focus on finding the right buyer or tenant rather than simply the quickest outcome. Every move is personal, so we take the time to understand both you and your property before advising on the best way forward.
How We Deliver
From the outset, you will know what is happening and what comes next. We carry out detailed market appraisals, advise on a tailored marketing strategy, and manage viewings with care and discretion.
Throughout the process, we keep you informed with clear updates on market conditions, interest levels, and feedback. When it comes to negotiations, we guide you with calm, practical advice, and we remain closely involved through to completion to ensure everything progresses as it should.
A Network That Works For You
With a strong presence across London, including key central locations, we are well placed to connect your property with high quality buyers and tenants. Our reach is both local and international, giving your property exposure to the right audience from the outset.
Insight That Supports Better Decisions
Our advice is grounded in experience and backed by detailed market insight. We draw on data from across our network, alongside the expertise of our research team, to help position your property correctly and achieve the best possible result.
Discreet When It Matters
For many clients, privacy is essential. We have extensive experience managing discreet, off market sales and lettings, ensuring your property is introduced carefully and appropriately, without unnecessary exposure.
Service You Can Rely On
We are known for being responsive, thorough, and straightforward to deal with. Our managers bring many years of experience, and our wider team is trusted by thousands of clients, reflected in consistently strong reviews across Trustpilot and Google.
We are also members of recognised professional bodies and redress schemes, offering an additional level of reassurance that everything is handled properly.
Well Connected
Our PRIME team works closely with our corporate services department, supporting leading global companies in securing homes for senior employees. This adds another valuable channel through which we can introduce your property to well qualified tenants and buyers.
Marketing Tailored To Your Property
No two properties are the same, so our marketing is never standard. We create a considered plan using a mix of digital and traditional channels, ensuring your property is presented to the right audience in the right way.
Here At Every Stage
Moving home involves important decisions. Our role is to make those decisions clearer and easier to manage. You can expect steady guidance, practical next steps, and consistent support from start to finish, so you always feel informed and in control.
Xavier has lived in Surrey for over 30 years, and has a thorough understanding of the local markets within each urban village and has sold some of the region’s most beautiful homes.
Since joining Chestertons in 2005 Xavier quickly progressed into senior roles and went on to establish our Richmond office in 2016. Xavier has always had a passion and talent for the higher-end of the market and is now dedicated to selling the most prestigious and exclusive properties in South West London and Surrey.
“Xavier and his team achieved the successful sale of our £6m portfolio in southwest
London during a challenging market. Having previously instructed another high profile agency without result, we were impressed by Xavier’s strategic approach, persistence, and professionalism. His expertise delivered where others could not”
“Xavier managed the sale of my investment property in Richmond, achieving a result above the £2m asking price. His strategic approach, market knowledge and professional guidance made the process seamless and exceeded my expectations.”
“Our experience with Chestertons and especially Courtney through the purchase of our property has been fantastic! We really trusted Courtney and while we always understand that agents have to work for the vendor, Courtney was always honest with us and we could trust him. He understood our concerns and it was clear he was really keen to ensure the best results for his vendors but what set him apart was that throughout the process he also ensured any fair concerns we raised were fed back to the vendors and addressed in a timely/appropriate manner.
We don’t think this sale would have completed given the complexity of the issues at hand if Courtney hadn’t been involved to advise all parties on pragmatic, next steps. So a huge thank you to Courtney for helping us get this property!”