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    Chestertons Sales Market Update – January 2026

    Pent-Up Buyer Demand Shows Early Signs of Returning After Budget Uncertainty Fades

    At Chestertons, we’re seeing encouraging signs that pent-up buyer demand is returning following several months of uncertainty ahead of last November’s Budget.

    Strong Start to the Year for Buyer Enquiries and Viewings

    In January, enquiries on our sales portal, the first stage in the buying journey, are recovering strongly. While slightly below January 2025, at just a 6% decline, this represents a clear month-on-month improvement of 96% versus December 2025. Viewings, which follow enquiries in the buying process, also saw a significant uplift, rising 101% month-on-month compared with December. These figures show that the market is gradually regaining momentum.

    Market Trends Across the UK

    Our findings reflect broader trends highlighted in the UK-wide Residential Market Survey by the Royal Institution of Chartered Surveyors (RICS) for December. The survey showed a marked improvement in estate agents’ expectations for sales volumes throughout 2026, as speculation over higher property taxes proved largely unfounded. More agents now expect sales to rise rather than fall, the most positive balance since October 2024, reversing negative readings during the August to November 2025 period.

    Strong Economic Fundamentals Support Recovery

    Several economic factors are supporting renewed buyer activity, including:

    • Real wage growth

    • Low and stable unemployment

    • The Bank of England maintaining interest rates at 3.75%

    • Improving mortgage affordability

    These conditions are giving households the confidence to transact, underpinning renewed buyer activity and creating opportunities for sellers to bring their properties to market.

    A Note from Our Regional Sales Director

    Gary Howorth, our Regional Sales Director, comments:

    “Our latest data shows that buyer interest is steadily returning after a period of uncertainty. Enquiries and viewings are picking up, creating a healthy and competitive market, and a positive environment for both buyers and sellers. With these trends continuing into spring, now is an excellent time for sellers to consider listing their properties.”